Stunning WordPress design and development for coaches, freelancers and creatives looking launch with confidence.

WordPress has been around for what seems like forever, and it’s no longer just a blogging platform. It’s ideal for any service-based entrepreneur who doesn’t need ecommerce features for their website. I’m talkin’ photographers, Virtual Assistants, PR agencies, accountants and many other types of entrepreneurs and freelancers.

I love working directly with clients and collaborating with agencies to craft responsive websites that both look and perform beautifully, just like magic. I know WordPress inside and out, and specialise in Elementor powered websites, helping my clients to manage their website with ease. 

I design websites with an authentic look and feel, featuring beautiful typography, lots of white space and beautiful images that look totally on-brand, whether it’s for a fully loaded website or landing page.

I am so excited to work with you to build a stunning and strategic WordPress website that truly reflects your vision, taking your website to the next level. Together, we’ll create a solid foundation for your business to think, feel and act like a brand.

If you’re looking to launch your ecommerce website, discover my Shopify Design packages.

what my clients say

Fantastic, Blew my mind! Dawn is wonderful and the site looks so professional. Thank you!
Dawn added real value into the project, together with an actionable strategy for moving forward.
Dawn has been a joy to work with. Totally professional, producing something over and above my expectations. You can't get better than that!
Great designer, really good eye! Worked very well with some challenging client demands, and was responsive and very patient.
The Spring experience

The Spring Experience is perfect for new site launches when you want to jump right into WordPress. I work with you to discover a theme that feels part of your brand, customising it and putting everything into place.

Investment from £675
Timeframe 12-14 days

Free SSL certificate

To make your website secure and inviting, you’ll need an SSL certificate. If your hosting provider doesn’t include one in your hosting plan, not to worry. I provide a free standard SSL certificate valid for 12 months.  

Google Analytics & Facebook Pixel integration

Launching your website without tracking your visits and conversions is so important and integral to your marketing. As well as integrating with Google Analytics, Facebook pixel tracking will also be configured.

Yoast SEO installation & configuration

Get your SEO off to the right start with Yoast SEO. I’ll install the plugin and configure the basic features, including page title structure, search snippets, canonical URLs and social media preview content.

Daily backups & login protection

Increasing your website’s security is essential to keep it safe from threats. I’ll run automated backups and export to remote storage, as well as cloaking the default WordPress login to deter attackers.

Social media integration

If you’re active on social media, bring your content over to your website to extend your reach to your website visitors. I’ll display your Instagram feed and place social sharing buttons at the end of your blog posts. 

Booking system integration

If you’re using a booking system, such as Calendly, Acuity or Dubsado, I’ll integrate your booking forms in your contact page and provide you with the template to add your forms to additional content.

60 minute design discovery session

It’s really important to feel what you feel when it comes to your brand vision. We’ll jump on a video call to talk about your biz and brand, helping me to discover the design that’s just made for you.

Theme customisation to match your branding

This is where it gets real! I’ll install the Hello theme by Elementor that’s super fast and lightweight, customising it so your website feels totally on-brand, welcoming and beautiful. 

Customised blog layout
Some like it hot, some like it cold. And then, some like a grid based blog instead of the stacked design. Or vice versa. Whichever your style, I’ll customise the design of the blog to your preference.
Custom contact and subscribe forms

It’s easy to forget about forms when talking about your brand, but they need to fit the look and feel of your website as much as any other element. Say hello to fresh forms that feel right on brand.

Header and footer navigation

An integral part of your customer’s visit to your website is the ability to find what they’re looking for, fast. I work with you to create a seamless navigation structure that works well for SEO and user experience. 

Customised portfolio layout

The centre of any brochure website is the portfolio, and the ability for visitors to browse work by type, industry, or any other collection. I’ll also provide a case study template that’s easy to manage.

5 pages created with your content

To populate your website, pages play a big part. I work with you to plan your content strategically, from your about pages to services, FAQs, packages, terms and other important content.

5 blog posts created with your content

I’ll collect your first 5 blog posts and add them to your site, along with associated categories to organise your posts. I’ll do this at the end of the project, so you have time to plan and write your content.

5 case studies created with your content

An extension of your portfolio, case studies tells the story behind your projects and clients, from the brief to completion and results. I’ll create a global template you can use for each and every case study.

Customised 404 page design

Instead of the default 404 (page not found) page, why not drive visitors to your other content? Your customised 404 page includes an on-page search bar, featured links and an optional contact form.

Custom domain connection

If you already have an existing domain (if this is not the case I’ll guide you through the process), and are using separate hosting from your domain registrar, I’ll modify your domain’s name servers.

40 minute interactive handover call

We’ll schedule a 1:1 live video session after the launch of your website to make sure you’re confident in managing your website. I’ll introduce you to the WordPress admin and answer questions along the way.

Free support within 30 days of launch

It’s a nice feeling to to call on someone you’ve worked with closely and knows your brand. I provide email support with advice on using WordPress, managing Elementor and installing apps.

Quick reference guide to WordPress & Elementor

I take your WordPress training even further with a library of prerecorded demonstration videos and PDFs quide for you to refer to when managing your site – handy when it’s out of hours! 

bonus content

Strengthen your online systems with a 60 minute clarity session that covers

The Bloom experience

The Bloom Experience includes everything your business needs to flourish online, and it’s perfect for brands that are ready to invest in long term success. You’ll walk away with a beautiful site that feels like a million bucks.

Investment from £975
Timeframe 3-4 weeks

Everything in the Spring experience, plus:

Email marketing integration

Using a hello bar or popup, your subscribe forms will integrate with your email marketing tools to automatically add subscribers to your list. Integrations include Mailchimp, Mailerlite and ConvertKit.

Live chat integration

By using a live chat tool such as Zendesk, Tidio, Drift or Intercom, your visitors can get instant answers as soon as they land on your site. Some even include chat bots so serve your users while you’re away!

12 month WordPress hosting certificate

Be in complete control of your website with 12 months free hosting at EasyWP, powered by NameCheap. Includes 10GB storage and upto 50K visitors/mo, or choose to upgrade your plan for a small fee.

Content schema configuration

Schema tells users more about your content right within the search results, including review stars, featured images, FAQs, recipe cooking time, and even includes breadcrumbs and sitelinks.

Extra CSS to the design of your theme

Let’s take this theme and turn it around. Using the power of CSS, add that extra bit of customisation that sets your brand apart from the theme. This means you won’t ever have to touch the code. 

Custom Resources Page 

If you plan to offer content upgrades with a free resources library full of templates, courses, guides, checkboxes and ebooks, Elementor makes this easy to manage and integrate with ConvertKit, Mailerlite, etc.

Custom header and footer design

One aspect of the theme that is consistent throughout your site is the header and footer, so why not make it your own? This gives your website a fresh new look and feel, on both desktop and mobile.

Custom post layout design

So you’ve got a custom blog layout included already, but what about when visitors land on your posts? You’ll get a bespoke post layout template that is totally rockin’ your brand.

10 pages created with your content

Good news if you have double the content for your website. With this package you’ll have even more pages to launch with, including your free resources, landing pages and individual services. 

10 blog posts created with your content

Go double with 5 more posts for your blog. I’ll space out the published dates, so your posts don’t look like they’ve been added in one batch!

10 case studies added with your content

Double is the theme in the Bloom package! Add even more case studies for your client projects, campaigns and partnerships. Just prepare your content for each case study and I’ll create your pages.

Pricing plans & packages template

If you offer packages to your clients, and want to publish them on your site, I’ll add your packages and pricing comparison to your content.

60 minute interactive handover call

In our 1:1 live video session I’ll include extra time to walk you through the customised designs and extra features included in this package.

Free technical support within 60 days of launch

What can you do in 60 days? There’s a lot that goes on in the first couple of months after launching, so it’s comforting to know I’ve got your back to answer questions about WordPress, Elementor and plugins.

bonus content

Branded email campaign kit designed for Mailerlite & ConvertKit

The Blossom experience

The Blossom Experience is my platinum web design and branding package for serious goal diggers! This experience includes a professional and polished customised theme, along with my email marketing kit and custom branding.

Investment from £2,500
Timeframe 4-6 weeks
Monthly payment plans available

Everything in the Spring & Bloom experience, plus:

Amazon Affiliates plugin installation

Affiliate marketing is key to monetising your blog, so you should have control over how Amazon products are displayed. This plugin beautifies your Amazon product feed with lists, grids and more formats.

CDN installation & configuration

Short for Content Delivery Network, a CDN delivers your pages and other content faster, based on the geolocation of the visitor. Naturally, this speeds up your website and prepares for a spike in your traffic.

Teachable integration

If you’re selling courses through Teachable (or plan to), your account will be fully integrated with your domain, scrapping the default Teachable subdomain and making it feel like part of your site.

6 month Shopify Lite certificate

If you would like to sell products online, but don’t have the patience for WooCommerce (yet don’t want to leave WordPress), choose Shopify Lite. Your clients can easily checkout without needing to exit your site.

10 premium styled & flatlay stock images

Let’s add some visuals! This experience is ideal if you don’t want to have the same imagery as thousands of other websites in your niche. Your styled images will perfectly match your brand’s look and feel.

Custom product gallery design

Now that you’ve decided to use Shopify Lite, you’ll need a custom product gallery to show off your collection of products. Each product will point to its own product page, much like a real ecommerce website.

Custom Instagram hub layout

Sites like LinkTree are great for quickly creating a mobile ready page for your Instagram “Link in Bio”, but if you’re really serious, pointing to your custom links page will set your apart from the other Instagals.

Custom product page design

I’ll create your custom product page to integrate with Shopify Lite, looking just like any other product page on WooCommerce or Shopify with a product description, images, options and an Add to Cart button.

20 pages created with your content

If you have upto 20 pages to populate your website, this is the perfect experience for you. I work with my team of copywriters to write your SEO optimised content that’s engaging, compelling and on-brand.

10 blog posts provided with your content

Get a batch of well thought out blog posts scheduled in time for your re/launch. The content team will optimise your posts for SEO, together with Pinterest friendly image descriptions.

Branding strategy call to perfect your vision

We’ll dive into your business and discuss your brand goals, your ideal customers and the unique experience you’d like to deliver. This will help you maintain your brand consistency with purpose and clarity.

Social media kit with custom graphics

I’ll create custom banners and post images optimised for Twitter, Facebook, Instagram, and LinkedIn, delivering the Canva or Photoshop templates for you to tweak by swapping the text and images.

Custom logo and brand guidelines design

I deliver 3 initial primary logo concepts with the opportunity to request 3 additional revisions. I’ll also provide alternative versions of each logo concept for email signatures, social media and print, so you’ll have a clear idea of what they look like in different environments. 

Business card, letterhead and postcard design

Let’s not forget print in the brand experience! Printed collateral is perfect for networking, in-person meetings and sending client gifts, encouraging reviews, referrals and client retention. 

Complete social media setup

I’ll create and optimise your social media pages across the 4 major platforms (Twitter, Facebook, Instagram and LinkedIn) with company bios, banners, username, contact information and CTA buttons.

Custom 10 page SEO guide for WordPress

If you don’t have a huge budget implementing your SEO strategy, that’s cool. I’ll combine 10 essential elements of digital marketing in a handy guide, including detailed keyword research and link building.

Pinterest planner with custom pin images

Pinterest is a visual search engine that has the potential to drive a ton of traffic to your site. I’ll deliver a Pinterest content planner template with 10 custom images to shine a spotlight on your pins.

5 Facebook Ad templates

Don’t spend weeks (or months!) trying to figure out Facebook Ads. I’ll create 5 unique Facebook Ad templates with campaign types, content, target audience profiles, and schedule them to run when you want.

2 x 60 minute interactive handover calls

With so much value added in this package, my clients find that breaking up our session makes the handover easier to absorb.

Free technical support within 90 days of launch

Get even more support in my superpowered 90 day support package to ask questions on using WordPress, managing Elementor and choosing the right plugins for your website.

bonus content

12 month marketing strategy support for slaying your goals and challenges


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